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Decoding the Graduate and Adult Student Mindset

We recently surveyed 8,000+ prospective graduate and adult learners to help institutions better understand student preferences and priorities in this turbulent market. The short answer: adult student preferences are unique…
Blog

3 demographic trends shaping the future of graduate and adult enrollment

Here’s a closer look at the demographic trends shaping graduate and adult enrollment and the strategic actions graduate enrollment leaders can take now to best position their institutions in the…
Adult Education Blog
Blog

Is your local market saturated? Here’s an approach to finding students beyond your backyard

Expand your adult education and graduate program’s reach with proven strategies to attract students beyond your saturated local market.
Adult Education Blog
Blog

18 campus tour tweaks that win over students

Read the blog for 18 practical tips to help you audit and enhance your campus visit experience this summer.
Enrollment Blog
Blog

What you need to know about hyper-personalization in enrollment marketing

Without a doubt, “hyper-personalization” is one of the buzziest marketing terms of the decade thus far. Even within higher education marketing and enrollment management, practitioners are hearing about “hyper-personalized” innovations…
Enrollment Blog
Blog

Breaking down higher education's financial frontier

This blog unpacks key findings across EAB’s analysis of IPEDS data and university budgets for public, private, and research-intensive institutions.
Higher Education Strategy Blog
Research Report

Here’s how to start an effective strategic enrollment management plan

Get an introduction to strategic enrollment management planning and how community colleges can analyze the forces shaping the enrollment landscape.
Strategic Advisory Services for Community Colleges
Blog

15 tips for admissions counselors to make the most of fall travel

Follow 15 tips to help you focus less on travel logistics and more on connecting students in ways that matter.
Enrollment Blog
Blog

15 Tips for getting the vibe right on your admitted student days

Students want a campus that matches the energy they're looking for. Ensure your Admitted Students Day nails the vibe by following these 15 tips.
Enrollment Blog
Press Release

Study Reveals Top Factors That Attract Students to Colleges

A new study from education company EAB reveals the most critical institutional factors, ranging from affordability to study abroad options, that motivate prospective students to apply and enroll.

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