Research and Services
Identify 5 Defining Advancement Challenges for the Decade
EAB has identified the five defining challenges that advancement will face across the coming decade in this infographic.
The 9 words that inspire prospective donors to give
Fundraising experts find that complimenting people can inspire them to make a gift to your institution.
If your donors can’t find it, they can’t fund it
Donors who visit college giving pages often struggle to find the causes that matter to them most. The university buries specific gift designations in long drop-down menus that few donors take the trouble to navigate. Consequently, donors fail to see something they feel passionate about supporting and leave without making a gift. Instead, UCLA’s new giving website organizes funds into 14 causes and mirrors the functionality of a crowdfunding site.
Subscribe to the Advancement Blog
Keep up-to-date with our latest posts on fundraising tactics, advancement challenges, and more.