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Alumni Relations


Breaking the 3 Constraints on Fundraising Growth: A Data-Driven Playbook for Peak Performance

College and university leaders have set their fundraising ambitions sky-high. Yet many overlook critical constraints on performance. Their advancement goals often conflict with the realities of what their prospect bases can sustain, what their teams can achieve given staffing and budget levels, and what their visions for philanthropy’s impact on campus can inspire.

Hallmarks of an Antiracist Institution: The Behaviors and Actions that Promote Racial Justice in Education

The ongoing national conversation about the deadly impact of racism has created an urgency around the need for dramatic change at all levels of society.

Research and Services

6 strategies that address perennial major gift challenges in higher ed advancement

There are three historic challenges advancement must overcome to win new major gift prospects – and thanks to pandemic-era innovations, we now have the ability to tackle these perennial challenges.


How advancement can adapt in the COVID-19 era

With the advent of the COVID-19 era, much of advancement leaders’ attention has shifted to the pipeline. Read the takeaways from our 2020 roundtable meeting series, where we shared how advancement’s response to the coronavirus crisis could change the face of the industry for years to come.

Assess Your Digital Engagement Strategy for Annual Giving

Evaluate the strength of your digital outreach in your annual giving program with this short diagnostic. With this tool, easily identify strategies that will help your institution meet alumni participation goals and cut through the noise with alumni donors.

Charting a Course through COVID-19 for Advancement Leaders

The arrival of COVID-19 turned everything we thought we knew about advancement on its head in the blink of an eye. This webinar provides guidance on mitigating the impact of budget cuts on ROI, filling next year’s proposal pipeline, mitigating risks within the most vulnerable part of the gift pyramid, and sustaining mindshare through innovative digital offerings.

Quick Reads

Rethink class reunions during COVID-19

While a number of colleges have canceled or postponed their reunion weekend indefinitely, below are three different options some institutions are pursuing during these uncertain times.

How advancement leaders can prepare for a potential downturn: 3 lessons from the Great Recession

As advancement leaders look to FY 2021 and beyond, they find themselves planning for a number of scenarios including an economic downturn, a v shaped recovery, and a prolonged recession similar to what was experienced in 2008.

How are alumni interacting with solicitations during the quarantine?

The COVID-19 pandemic has created uncertainty among fundraisers about whether or not to continue asking for donations at a time when students have been sent home and donors are feeling anxious. Read this article to learn more about advancement in today’s uncertain climate.


Associate Director, Strategic Research
Research Analyst

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