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Fundraising

Events

The Next Era of Campaign Strategy: Four Must-Ask Questions for Future Success

This session will focus on new models and innovations in campaign structure and strategy. We will investigate different in-kind models for activating support and energizing the campus community around advancement. Sessions are limited to Chief Advancement Officers, Vice Presidents, Advancement, Vice Presidents, Development, Assistant Vice Presidents, Advancement, and Assistant Vice Presidents, Development.

Navigating the Talent Crisis: Winning Top Fundraising Talent

This session will spotlight advancement best practices that high-performing advancement teams have used to proactively recruit, train, and retain a high preforming staff. Sessions are limited to Chief Advancement Officers, Vice Presidents, Advancement, Vice Presidents, Development, Assistant Vice Presidents, Advancement, and Assistant Vice Presidents, Development.

Research and Services

Campaign Concierge: Strengthen and Improve Your Higher Ed Fundraising Campaigns

EAB’s Campaign Concierge is a service that addresses pressing challenges and top priorities to improve higher ed fundraising campaigns.

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The three constraints on fundraising growth—and how advancement leaders can overcome them

Learn how advancement leaders can confront three major constraints on fundraising performance—what their prospect bases can sustain, what their teams can achieve given staffing and budget levels, and what their visions for philanthropy’s impact on campus can inspire.

7 strategies to embrace DEIJ for higher ed advancement teams

Discover how higher ed advancement can leverage its strengths to make significant progress on DEIJ initiatives with donors, alumni, and staff.

Perfecting the Academic-Advancement Partnership

Use this study, Perfecting the Partnership, to identify and engage new advancement partners across campus and extend the reach of current fundraising superstars to more donors.

Quick Reads

How to stay ready for donors who “aren’t ready yet”

Through hundreds of field marketing tests yearly, our advancement marketing team has a catalog of tried-and-true digital marketing approaches that help our partners reach their goals.

Fundraising During Uncertain Times: What Not to Do

The first two decades of the 21st century have already witnessed several major disruptions with significant economic impacts, from three recessions to the pandemic to today’s hiring crisis. And with the threat of another recession looming, EAB has received requests for guidance on higher-education philanthropy amidst uncertain times.

Things have changed—has your Annual Giving strategy?

My colleagues recently shared hot takes influencing today’s annual giving, and as a new member of the team, I want to add what I’ve noticed on my own journey. From one advancement leader to the next, here are my thoughts on what’s changed.

Experts

Senior Director
Director, Research Advisory Services
Senior Director, Research Advisory Services

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Our Products

Advancement Forum

Providing advancement leaders with the tools and insights needed to attract and retain top fundraising talent, engage alumni, and ultimately increase philanthropic revenue.

Advancement Marketing Services

Cultivate more alumni donors, increase levels of giving, and engage supporters throughout the donor lifecycle using our robust analytics, multichannel campaigns, and performance data.

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