Research and Services
Athletic departments are turning to new digital tools to scale their recruitment effort. A high-quality virtual tour provides an alternative way to engage prospective athletes.
Prior to the pandemic, this public university, despite maintaining strong brand recognition in regions close to
home, was struggling to connect with students outside of their home state in the Appalachian region. This challenge was amplified by COVID-19 when travel restrictions prohibited traditional recruitment tactics, like school visits and
Avoid this email strategy to improve your deliverability: Insight from our enrollment analytics team
Email deliverability is far from the most glamorous part of marketing, but if your audience never sees your communications, all your hard work is for naught.
Here are four strategies enrollment leaders can adapt to evolve their search marketing and improve performance across the funnel.
Learn about EAB’s connected recruitment ecosystem that allows enrollment leaders to keep pace with students as they pursue these increasingly digital journeys to college.
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