Topic Page

Financial Aid and Pricing

Events

Greenlight Equity Collaborative CBO Regional Summits

August 11, 2022

The CBO Regional Summits will virtually connect CBO leaders and Equity Collaborative members for thought-provoking dialogue and reflection.

More Than Financial Resources: Strategic Opportunities and Threats Presented by the American Rescue Plan

March 10, 2021

We’ll analyze the American Rescue Plan and provide strategic guidance to institutions as they navigate the additional funds and stipulations.

Research and Services

Alternative Pricing Strategies for Colleges and Universities

December 11, 2020

The pricing landscape today is challenging. College and universities face acute financial pressures, and families are struggling to afford college. This resource provides in-depth analyses of alternative pricing strategies, as well as a disciplined decision guide to help college and university leaders determine whether to pursue a given strategy.

Minimize Financial Attrition

December 3, 2019

Colleges and universities have both a moral and financial imperative to do everything in their power to ensure finances aren’t the primary cause of attrition for most students. Explore our Roadmap to learn how to identify students at risk of financial attrition and ensure they get the help they need.

Clearly Communicate Price and Financial Aid

September 30, 2019

Financial aid is a confusing terrain for students and parents alike. Complex jargon, hidden fees, and misconceptions about loan repayment are barriers to enrollment, and many students are deterred based on sticker price alone. Delivering financial aid touchpoints that immediately break down net price, use clear language, and provide guidance at points of uncertainty will increase the likelihood that financial aid is a bridge to further engagement with students in the enrollment process.

Anatomy of an Effective Financial Aid Letter

April 30, 2018

College cost and financial aid are top-of-mind issues for students and their families, yet most aid award letters—the first communication families receive from you on the topic—are difficult to understand and often missing critical information. Discover three ways you can improve your college or university’s financial aid award letter and encourage students to enroll.

Quick Reads

What You Need to Know: Preparing for the New FAFSA

March 31, 2023

This insight brief offers expert guidance on navigating upcoming FAFSA changes and maximizing financial aid opportunities for students.

Why Colleges Use Data Analytics to Inform Financial Aid Strategy

April 18, 2022

Through a process known as “financial aid optimization” (or FAO), colleges work to provide a viable path to and through higher education for students from all backgrounds and economic circumstances while balancing that effort against the challenge of maintaining their own financial viability.

3 aid policy questions to consider amid the shift to the new Student Aid Index

July 27, 2021

See three strategic aid policy questions to consider with the new Student Aid Index. Plus, prepare a communication plan that helps you get out ahead of the questions that students and parents already have about what’s coming.

Roadmaps

Get the Most from Allocating and Communicating Financial Aid

December 13, 2019

Minimize Financial Attrition

December 3, 2019

Clearly Communicate Price and Financial Aid

September 30, 2019

Experts

Carol Stack

Principal

Nathan Mueller

Principal

Sarah Parrott

Principal

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