Partnering with Today’s Parents: Why Independent Schools are Missing the Mark and What to Do About It

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Partnering with Today’s Parents

Why Independent Schools are Missing the Mark and What to Do About It

Dec 15-16, 2021 — ET - Virtual - Dec

If you are a partner, please log in to register and view event information. If you have additional questions, please contact your Dedicated Advisor.

Join Us for an Upcoming Event

This study will identify the generational trends and driving forces that have shaped today’s parents and present strategies to help schools drive meaningful impact given their new expectations, values and demands. Heads will learn how to reframe which parents their school is spending the most time on and create offerings that proactively meet their needs. Using EAB’s strategic approach, schools can move beyond managing the few “challenging” parents and towards capitalizing on the opportunity to create strong parent partnerships throughout their schools.

Sessions

Join us for a two-day interactive session. Use the drop-down in the banner above to register for one of our sessions.

  • Tuesday, November 16 – Wednesday, November 17 | 3:30 p.m. – 5:00 p.m. Eastern Time both days
  • Wednesday, December 15 – Thursday, December 16 | 12:00 p.m. – 1:30 p.m. Eastern Time both days

We’ll take a deep dive into the changing characteristics and expectations of today’s independent school parents. This customer profile will ensure heads have a clear picture of their customer today and provide a foundation for EAB’s strategic approach to working with parents.

We’ll unveil EAB’s strategic approach to working with today’s independent school parents. You’ll learn why schools need to reframe which parents they’re focusing on and how they can create offerings to proactively meet the needs of this newer generation of parents.

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