Carol Stack develops enrollment management strategies and consults on the strategic use of financial aid. As a Principal, Carol is responsible for securing and developing relationships with EAB’s primary clients. Carol joined EAB with Hardwick Day, where she has been a Principal since 1997. She has worked with hundreds of unique colleges and universities on admissions, recruitment, enrollment, staff development, brand strategy and research.
Prior to joining Hardwick Day, Carol was the director of admissions at Macalester College, Augsburg College, and worked as a college counselor in two international schools. She is also, with Ruth Vedvik, the author of The Financial Aid Handbook: Getting the Education You Want for the Price You Can Afford. The second edition (2017) is now available from Career Press.
Carol earned a Bachelor of Arts in English and History at Macalester College, cum laude.
Research and Insights
Financial aid is foremost in the minds of enrollment teams this fall. The early FAFSA shifted our schedules and transformed October from pre-season to prime time. This school year has had a busy start. So I found there was something comforting about the release of the College Board’s annual reports last week. Both Trends in…
We’ve talked a lot about the impact of the early FAFSA on college enrollment offices. Today, I want to share the other side of that story: the view from the high school counselor’s chair. I recently had the pleasure of sitting down with Phil Trout, the immediate past president of the National Association for College…