Carol Stack develops enrollment management strategies and consults on the strategic use of financial aid. As a Principal, Carol is responsible for securing and developing relationships with EAB’s primary clients. Carol joined EAB with Hardwick Day, where she has been a Principal since 1997. She has worked with hundreds of unique colleges and universities on admissions, recruitment, enrollment, staff development, brand strategy and research.
Prior to joining Hardwick Day, Carol was the director of admissions at Macalester College, Augsburg College, and worked as a college counselor in two international schools. She is also, with Ruth Vedvik, the author of The Financial Aid Handbook: Getting the Education You Want for the Price You Can Afford. The second edition (2017) is now available from Career Press.
Carol earned a Bachelor of Arts in English and History at Macalester College, cum laude.
Research and Insights
Last week, the College Board's annual report was released, providing enrollment leaders everywhere with a snapshot of future trends in college pricing and financial aid. Read our take on the their findings.
Read our interview with Phil Trout, the immediate past president of the National Association for College Admission Counseling (NACAC) and college counselor at Minnetonka High School, to learn how recent enrollment changes have impacted the behavior of college-bound seniors.