Image of Michael Al-Megdad

Michael Al-Megdad

Director of Product Positioning

Areas of Expertise
  • Communication
  • Student Success
Washington, D.C.
Specialties
  • Data and Analytics
  • Digital Marketing and Communications
Connect with Michael

Background

At EAB, Michael focuses his efforts on student and staff engagement and product utilization. Michael created the Student Digital Promotion program to promote student engagement with Navigate that now counts over 1 million students and half the EAB partnership enrolled. An expert in marketing technology, Michael has been featured in articles on marketing automation in VentureBeat, MarketWatch &

At EAB, Michael focuses his efforts on student and staff engagement and product utilization. Michael created the Student Digital Promotion program to promote student engagement with Navigate that now counts over 1 million students and half the EAB partnership enrolled.

An expert in marketing technology, Michael has been featured in articles on marketing automation in VentureBeat, MarketWatch & The Street. Prior to joining EAB Michael has worked at Real Magnet, Fastcase, & Discovery Communications. In his spare time Michael is a bleeding edge adopter of the latest tech and a web3 advocate.

Education

Michael received his MBA from the University of Maryland Global Campus after graduating from American University with a degree in Business Administration.

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