Product Line: Enrollment Services
This week, two of EAB’s foremost enrollment-management experts and a distinguished enrollment leader from one of our partner colleges met to discuss the recent changes to NACAC’s Code of Ethics and Professional Practices (CEPP). We shared the conversation with the broader enrollment community through a live webcast. Key issues covered in the conversation included: Whether […]
Kent Barnds, EVP of external relations at Augustana College, shares important implications from the college admissions scandal in our interview.
Our work with enrollment teams has shown that paid search can be an effective way to stand out in a space that’s never been more competitive. As more enrollment shops are starting to consider paid search efforts, we thought we’d outline some key paid search concepts, define some terms, and provide some context around paid […]
In this enrollment environment, leaders need real-time visibility into competitive market dynamics and shifting student trends. Fueled by the industry’s largest data asset — built from 1.5+ billion student interactions — our Enrollment Services offering combines smart recruitment marketing and prescriptive analytics with strategic support to help colleges fulfill their enrollment mission.
From application to yield, the Enrollment Blog helps you get the enrollment and recruitment insights you need to build the class you want.
This report aims to help you better understand the impact of investments you are making in recruitment marketing. It does so by explaining four different methods you can use for assessing return on investment (ROI).
Delivering consistent enrollment success in today’s increasingly competitive marketplace requires a strategy that enhances productivity as well as efficiency. Our latest whitepaper explains how to boldly align recruitment-marketing investments with your enrollment goals to transform enrollment outcomes.
We surveyed 1,800+ students and 800+ parents to gain insight on college-bound students’ and parents’ perception of Catholic colleges and universities. See what they shared, plus learn three student recruitment recommendations all colleges can use.
As more and more colleges and universities are revisiting their application requirements, many are finding that reducing unnecessary application requirements can pay off. See the results of our most recent IPEDS data analyses that shows strong evidence that getting rid of application requirements boosts enrollment performance.
EAB research has shown that parents expect to hear from you and welcome your contact. But that’s not to say any and all enrollment marketing outreach is equally welcome. Parents value hearing from you when you’re providing them with the right information, at the right time. Learn five key insights on the types of information parents value most.