Marketing & Enrollment


Meet students where they are

As Gen Z increasingly uses the internet to guide their college search, their attention is spread more thinly across a wide array of channels. Intersect connects with Naviance, the nation's leading college, career, and life readiness platform, to help you build affinity with millions of high school students on a platform they use every day.

Raise Awareness

Build affinity with high-intent students in Naviance

Intersect connects with Naviance, the leading college, career, and life readiness platform in use by 41% of all U.S. high school students. By leveraging our suite of innovative recruitment tools to reach students, you can raise awareness for your institution at scale while engaging with students who are more likely to apply and enroll.

Dig Deeper

Leverage dedicated guidance and powerful insights to raise your brand awareness

An exceptional recruitment strategy is only as good as the team behind it. With a dedicated Partner Success Manager, you can leverage the latest insights from Naviance and EAB's deep library of research to adapt to changing student behaviors and stay ahead of the curve.


Dedicated partner success manager

Quarterly performance updates

Access to industry-leading research

Optimize Recruitment

Unlock a robust suite of recruitment tools

Strengthen your recruitment strategy by incorporating premium content into your Naviance college profile, publicizing your events in Naviance, and raising awareness with tools like RepVisits, a collaborative college visit platform. By leveraging an integrated network of tools, you'll reach students in the right place at the right time.

Enhanced college profile

Connect with interested students

Access to premium RepVisits

Engage with students interested in your majors

Engage with students interested in your competitors

Raise awareness for scholarships

Partner results and stories


institutions use Intersect


greater likelihood that an Intersect student will be admitted


greater likelihood that an Intersect student will enroll


more likely that students will enroll when they connect through both Cappex and Intersect

Case Study

How One Partner Overcame Recruitment Challenges and Increased Geographic Diversity with Intersect

By leveraging Intersect to engage with right-fit students, EAB helped this public university expand their reach to 43 states with 65% of their Intersect connections going on to apply.

Meet our experts

Each of our partners works with a dedicated Strategic Leader who learns your organization and culture to steer your team to the right answers and resources. Our higher ed experts become an extension of your leadership team and expand the capacity of what you can accomplish.

Jason Kirklin

Jason Kirklin

Director, Partner Success

Jay Bookout

Jay Bookout

Director, Sales Engineering


Abigail Wells

Senior Director, Partner Success

Latest research and insights

Are you prepared for what’s next in the enrollment landscape?

Mapping the Enrollment Landscape

When “more” is more: Multiple email addresses means better conversion

What enrollment leaders need to know about the upcoming FAFSA changes

Virtual Reality is Transforming Higher Ed

Is TikTok worth the risk? Dos and don’ts for enrollment teams

Jessica Eads, Vice President for Enrollment Management, Hofstra University

"By more fully integrating EAB services and strategic support with Intersect, we can nurture student connections through a variety of channels, use data and analytics to constantly adjust our outreach strategy, and ultimately help prospective students find their best-fit college in an environment where they are comfortable."

College recruitment is changing fast. Intersect can help you stay ahead of the curve.

Speak with an expert to learn more about how Intersect can help you achieve your unique enrollment goals.

Explore all student marketing & enrollment solutions

Virtual Tours

In a digital-first world, YouVisit virtual tours give prospective students an immersive experience of your campus from the comfort of their homes.

Transfer Portal

Guide prospective transfer students through the enrollment process with data-driven recommendations and exploration.

Advancement Marketing Services

Cultivate more alumni donors, increase levels of giving, and engage supporters throughout their donor lifecycle.


Fill and shape your next class with access to an unrivaled network of students that includes College Greenlight.

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