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Blog

What you need to know about hyper-personalization in enrollment marketing

Without a doubt, “hyper-personalization” is one of the buzziest marketing terms of the decade thus far. Even within higher education marketing and enrollment management, practitioners are hearing about “hyper-personalized” innovations…
Enrollment Blog
Blog

3 key findings from our new analysis of graduate and online enrollments

Each year, our Blueprint for Growth research team dives into the newest data to update our research on enrollment trends in the graduate and online markets. Now, we’re thrilled to…
Adult Education Blog
Event

How to Leverage Your .edu As Your Biggest Marketing Tool

Marketing leaders need to prove their school's differentiated value in the language that students speak, and in a manner that's highly discoverable via web search.
Blog

How far are students willing to travel to college?

One of the many factors driving students’ choices in the college search process is an institution’s location and proximity to home. This raises the question: how far are students willing…
Enrollment Blog
Event

How to Make Your College Website a Better Recruitment Tool

Join us for a one-hour webinar to learn more about the specific strategies EAB and Lewis & Clark College implemented to improve their .edu as a recruitment tool, resulting in…
Insight Paper

College Search Trends Across Space and Time: 2024 Edition

In this paper, we present updated research that delves deeper into college search trends among first-time undergraduates at four-year institutions.
Enroll360
Blog

How AI can help you win the inbox attention game

Open. Archive. Delete. When it comes to email inboxes, these decisions are made in the blink of an eye. But what will grab high schoolers’ attention enough get your messages…
Enrollment Blog
Podcast

Survey Reveals Top Concerns of Admissions Leaders

Experts discuss key findings from EAB’s latest survey of admissions leaders.
Blog

8 key trends shaping advancement in 2025

Here’s a look at some of the trends shaping the future of higher education fundraising—and how to prepare for the year ahead.
Advancement Blog
Blog

15 Tips for getting the vibe right on your admitted student days

Students want a campus that matches the energy they're looking for. Ensure your Admitted Students Day nails the vibe by following these 15 tips.
Enrollment Blog

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