“At a small college every gift counts, it literally does,” says one former president.
Community colleges serve 41% of all undergraduates in the United States, yet just 1.5% of dollars raised in higher ed go to two-year institutions.
Given my perennial future-focus, I was pleased to come across Michael Worth and Matthew Lambert’s latest collection, Advancing Higher Education: New Strategies for Fundraising, Philanthropy, and Engagement, out earlier this summer from Rowman & Littlefield.
Today’s donor investors seek transformational ideas with world-changing impact, and they want to make deep connections with the individuals doing the work. However, identifying these kinds of big ideas is a constant struggle for advancement staff—simply asking your campus partners to think big doesn’t work. To successfully surface big ideas across campus, advancement needs to bring order to chaos by implementing a transparent process.
Student engagement isn’t just vital to students’ academic and professional pursuits; it could also benefit your advancement efforts.
How should colleges and universities invest their scarce dollars in advancement? Here’s how the best advancement offices get the most bang for their buck.
Recent federal tax-law changes, stock market jitters, and digital assistants are poised to change donor behavior this year.
As blockchain takes over classrooms across college campuses, higher ed institutions have begun grappling with another reality of the cryptocurrency: donations in the form of bitcoin.
In the digital age, people (and donors) are expecting control and customization. Learn what this means for advancement and fundraising efforts.
People have grown to expect a highly personalized user experience from the organizations they engage with. Like it or not, this also extends to the nonprofits they support. Learn how your peers are using segmentation to personalize donor communications.