Category: Services

Maple University*, a Medium-Sized, Private University in the Northeast About: Maple University is a private university located near a large city in the northeast, with a law school enrollment of about 800 students.  Challenge: Due to intensifying competition in the region, Maple’s law school experienced multiple years of enrollment declines and struggled to maintain its […]

Read More about How One Law School Grew Enrollment and Class Quality in a Highly Competitive Market

Birch University*, a Medium-Sized, Private University in the Northeast About: Birch University is a private university in a large city in the Northeast.  Challenge: Faced with increased local and national competition, Birch’s adult degree completer program struggled to maintain enrollment volume for several years due to insufficient awareness and engagement among key prospect audiences. Solution: […]

Read More about Multichannel Marketing Drives Results Throughout the Candidate Journey

Birch partnered with EAB to identify audiences who would be most likely to enroll, and to raise awareness among these populations as a part of overall marketing and recruitment strategy. EAB used consumer data to create detailed personas of Birch’s target students and generate high-affinity prospects to target. EAB then launched multichannel campaigns to engage candidates and encourage applications.

Read More about Multichannel Marketing Drives Results Throughout the Candidate Journey

About: Hickory University is a private university located in a metropolitan area in the West. Their college of education offers a variety of graduate and doctoral degrees and enrolls approximately 800 students.  Challenge: Hickory’s college of education faced declining enrollment due to increased local and national competition. In-state enrollment was experiencing particularly severe declines due […]

Read More about Reversing Graduate Enrollment Declines with Out-of-State Growth

About: Maple University is a private university located near a large city in the northeast, with a law school enrollment of about 800 students.  Challenge: Due to intensifying competition in the region, Maple’s law school experienced multiple years of enrollment declines and struggled to maintain its standing in national rankings. Enrollment decreases were most severe […]

Read More about How One Law School Grew Enrollment and Class Quality in a Highly Competitive Market
EAB

Select your institution type to get started

Institution Selector