Appily Advance
An Innovative Lead Generation Solution to Meet Today's Enrollment Challenges
Delivering High-Quality Leads
70%+
lower cost per lead compared to Meta, LinkedIn, and Paid Search acquisition27%
faster response time than leads from test-taker lists3%
lead-to-application rateAcquire more right-fit students
Backed by EAB’s 12+ years of experience supporting graduate and adult programs through Adult Learner Recruitment, Appily Advance applies a deep understanding of adult student search preferences—alongside rigorous testing and analysis—to find and engage prospective students at scale. We draw from a variety of sources including consumer analytics, paid media, SEO, retargeting, and proprietary resources to identify students interested in returning to school.
- 36% higher lead form submission rate with Appily Advance than with institution-specific paid search
Convert general interest into marketable leads
We use multiple methods to confirm student interest and deliver you a curated list of names, including extensive testing and an interactive web experience. Our approach disarms students from their aversion to marketing and fuels higher response rates.
- Support student career and program discovery
- Provide students with in-demand info on return on education
- Receive a customized and vetted list of engaged students
- 60 median days from lead to apply
- 40 median days from inquiry to apply
Receive rich leads for inclusion in your marketing
We collect and share a variety of student data points including contact information, location, desired degree level, area of interest, and more. This information helps you not only qualify right-fit leads, but also personalize your outreach to students.
- 100% of Appily leads have confirmed email addresses
Partner With Our Lead Generation Experts
Each of our partners works with a dedicated Strategic Leader who learns your organization and culture to steer your team to the right answers and resources. Our higher ed experts become an extension of your leadership team and expand the capacity of what you can accomplish.
Talk to an Expert
Emily Upton
Vice President, Program Marketing for ALR and General Manager, Agency Services
Specialties Marketing and Recruiting, Lead Generation and Inquiry Management, Digital Marketing and Communications, Student Experience, Market Research, Channel Strategy, Parent and Community Engagement
Jesse Holzbach
Managing Director, Partner Success, Adult Learner Recruitment
Specialties Digital Marketing, Enrollment Strategy, Lead Generation and Inquiry Management, Marketing and Recruiting
Case Studies
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How One University Found a Cost-Effective, High Intent Lead Generation Solution
Opal was looking to increase their volume of graduate business and healthcare leads with responsive, high-intent names. They were interested in a budget-friendly solution that would pair well with their current lead generation strategy.
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How One University Is Sourcing High-Quality, Domestic Leads Despite Limited Lead Generation Sources
With the decreasing quantity of test-taker names, Topaz was seeking another source to provide more right-fit domestic leads for their healthcare and graduate business programs within their lead budget.
Latest Research and Insights
The computer science field is changing—here’s how to take advantage
Your digital marketing strategy is probably outdated—here’s how to fix it
What it takes to win in grad and adult enrollment today
Ready to get started?
Speak with an expert to learn more about how Appily can help you achieve your unique enrollment goals.