As Managing Director of Partner Success, Kathy oversees a portion of the EAB undergraduate enrollment services portfolio managing a team of Strategic Leaders and Financial Aid Principals in pursuit of partner retention and revenue growth resulting from long-term relationships and enrollment health. She is devoted to connectedness across EAB, focusing on any possible integrations, alignments, and synergies across the firm to benefit partners.
Before joining EAB in 2016, Kathy served as President of Maguire Associates for 17 years, working with higher education boards, presidents, leadership councils, and departmental teams to plan and achieve their strategic and operational goals.
Kathy is a devoted grandmother of two, an avid hiker, and a dog lover. She cherishes most her three-decade-plus marriage to her husband, Peter.
Kathy holds a B.A. from Regis College (MA), where she has served as a member of the Board of Trustees for 8 years. Among the first in her family to attend college, she spends a lot of time befriending and supporting first-generation college students.
Research and Insights
College Decision Day Has Come and Gone. Now What?
Guests share findings from EAB’s recent survey of 15k high school students and offer strategies to engage new admits over the summer to boost yield.
How to Engage Parents During the Recruiting Process
Guests share findings from EAB’s parent communications survey and talk about how to engage parents during their students’ college search.
9 ways recruitment marketing can help address families’ growing college cost concerns
Learn how the pandemic increased price sensitivity among college-bound students, what this means for your enrollment outcomes, and nine ways to address families’ growing concern over cost.
Update: What trends in enrollment deposits and FAFSA filings mean for equity
Low-income students and students of color are depositing or submitting FAFSAs at lower rates than previous years. Learn what this means for equity—and tactics to help.