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Take advantage of global consumer trends to improve your campus visit program

Four ways colleges and universities to turn the campus visit into a personalized experience - without becoming a salesperson and turning off prospective students and their families.
Enrollment Blog
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How to make academic programs attractive to prospective students

Learn how one institution identified a program refreshment opportunity to boost their competitiveness through naming and specialization benchmarking.
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3 ways to engage admitted students on social media

As colleges grow their applicant pools, it can be harder for admissions teams to remain responsive to incoming students and their parents. Social media can be a low-resource tool for…
Enrollment Blog
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The hidden impact of your student recruitment and influence channels

We recently conducted an analysis of how EAB’s Appily college-search platform impacts students’ likelihood to convert. Here's what we learned.
Enrollment Blog
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7 ways to support (and yield) students despite the FAFSA delay

As January came to a close, the Department of Education warned of an even longer delay for institutions to receive FAFSA data—the first half of March. This delay obviously presents…
Enrollment Blog
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How to design a virtual tour that addresses Gen P’s biggest concerns

Because virtual tours are highly trafficked and have the potential to speak directly to students’ concerns, explore how virtual tours can address Gen P’s top concerns in a way that…
Enrollment Blog
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How do demographic shifts intersect with college search trends in your region?

EAB’s proprietary audience data sources—from Enroll360 Audiences—offer a unique opportunity to break through that barrier by providing insight into student search behaviors in something close to real time.
Enrollment Blog
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What reverse admissions means for the future of college access

With overall college enrollments declining, progressive institutions are looking outside their traditional recruiting channels to find, engage, and admit new students.
Enrollment Blog
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Are your admission practices helping or hurting the diversity of your incoming class?

You may be wondering how to admit and yield more underserved students regardless of SCOTUS’ upcoming decision. Here are some recommendations to modify your application review process to help you…
Enrollment Blog
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4 ways your search marketing needs to evolve

Here are four strategies enrollment leaders can adapt to evolve their search marketing and improve performance across the funnel.
Enrollment Blog