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Blog

Are you prepared for what’s next in the enrollment landscape?

The remarkable convergence of crises our nation has faced since the start of the pandemic has amounted to a stress test for higher education, revealing strengths and vulnerabilities that previously…
Enrollment Blog
Blog

Have Gen Z search behaviors returned to “normal”?

As the pandemic recedes into the background and in-person interactions become the norm once again, many of our partners have been wondering how much they should continue to support virtual…
Enrollment Blog
Blog

Two emerging recruitment tactics that can improve the shape of your class

Many enrollment leaders don’t grapple with this problem until after applications start rolling in, when numbers become stark. But shaping doesn’t start with applications – it starts with recruitment. Here…
Enrollment Blog
Insight Paper

Supporting Gen P: Understanding the Next Generation of Community College Learners

We’ve uncovered six distinguishing traits of prospective community college students that can help leaders understand how to best support Gen P.
Navigate360
Infographic

Student Success in the 2020s: 30 Priorities

Higher ed’s future will be written by how we respond to three trends: the diversification and shrinking of the traditional-age student population, waning public confidence in the value of a…
Research Report

Understanding Your Future Adult Learner

To help our partners recruit and serve their future adult learners, EAB surveyed more than 2,000 current and prospective adult, graduate, online, and professional students about the impact of the…
Adult Learner Recruitment
Event

Donor-Centric Fundraising: How to Use Audience Insights to Strengthen Your Advancement Strategy

Join Evan Kahn and Meredith Dobbins as they explore print and digital fundraising strategy tests conducted by EAB’s Advancement Marketing Strategies – and learn the value of learning from your…
Blog

The hidden impact of your student recruitment and influence channels

We recently conducted an analysis of how EAB’s Appily college-search platform impacts students’ likelihood to convert. Here's what we learned.
Enrollment Blog
Blog

7 ways to support (and yield) students despite the FAFSA delay

As January came to a close, the Department of Education warned of an even longer delay for institutions to receive FAFSA data—the first half of March. This delay obviously presents…
Enrollment Blog
Blog

How to design a virtual tour that addresses Gen P’s biggest concerns

Because virtual tours are highly trafficked and have the potential to speak directly to students’ concerns, explore how virtual tours can address Gen P’s top concerns in a way that…
Enrollment Blog
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