About the Webconference
Since the recession, the 2-year sector has experienced a 23% decline in adult enrollments. Operating in an economy that is near full-employment, colleges struggle to recruit adults away from the workforce. This webconference will focus on how colleges can market to and recruit adult students. It will explore innovative strategies that colleges have used to reduce enrollment opportunity cost, including PLA, compressed terms, and dual modality. It is best suited for VP's of enrollment management, marketing, and student success.