Evan Hawkins
Senior Director, Data Strategy & Analytics
As the Senior Director of Data Strategy and Analytics, Evan is responsible for driving all levels of strategy, vision and execution of reporting and analytic excellence for Adult Learner Recruitment college and university partners. In addition, he provides leadership across multiple functional areas establishing Adult Learner Recruitment’s strategic roadmap for data architecture, digital transformation and targeting strategy. Over his 10-year tenure at EAB, Evan has worked on a broad range of analytical support from partner-level insights to company-wide research. His passion is using data to make strategic decisions and optimize outcomes.
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Area of Expertise
- Marketing and Enrollment
- Specialties
- Business Intelligence, Data and Analytics, Metrics and Dashboards, Performance Metrics