Darren Martin
Associate Principal, Financial Aid Optimization
Darren joined EAB as an Associate Principal in 2021 and has worked in various student-centered roles including recruitment and advising. However, he spent much of his career on the student-facing side of the financial aid office at the University of Wisconsin-Madison.
At the financial aid office, Darren worked with high school students all the way to graduate and professional degree-seeking students presenting and advising on financial aid. He also served as a lecturer for an undergraduate first year experience seminar at UW-Madison.
With EAB, Darren works directly with leadership teams at colleges and universities to develop strategic financial aid policies to meet enrollment and revenue goals.
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Areas of Expertise
- Strategy, Student Success and Experience
- Specialties
- Academic Advising, Diversity and Inclusion, Enrollment Strategy, Financial Aid, Strategic Planning, Underrepresented Students