EAB Research
Advancement Resource Hub
EAB provides in-depth research and services for higher ed advancement leaders to meet their most pressing challenges, from tackling fundraising goals to building a world-class advancement team. Explore the Advancement Resource Hub for all the events, tools, and insights you can access through your Advancement Advisory Services partnership.
Upcoming Events
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Roundtable
2025 Advancement Roundtable
Engage in interactive, executive-level conversations about the most pressing challenges facing advancement leaders at the 2025 Advancement Roundtable.
Past Events
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On-Demand Webinar
Recapturing the “Return on Athletics”
While the biggest disruptors like conference realignment and NIL impact some institutions more the others, no one is immune from the tumultuous landscape in college athletics
On-Demand Webinar
Pipeline Development in the Donor Investor Era
Many advancement leaders are finding that too often future major gift prospects go overlooked by frontline teams, which undermines long-term revenue goals. Watch this webinar for strategies to elevate the mid-level donor experience and realign the engagement value proposition.
On-Demand Webinar
Unlocking the Potential of AI in Advancement
Learn how higher ed advancement leaders can harness AI's potential to increase fundraising efficiency and effectiveness.
Partner Services
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Partner Service
Stakeholder Education Presentations and Workshops on Advancement Topics
Explore sample Partner Intensive topics focused on higher ed advancement
Partner Service
Advancement Spend Analysis
Use the Advancement Spend Analysis to compare your fundraising spending to peers and gain insights for making informed…
Partner Service
Advancement Benchmarking for Higher Ed Leaders
Benchmark your advancement shop against peer institutions.
Research and Insights
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Resource Center
College Athletics Strategy Resource Center
Explore resources to navigate changes in college athletics and maximize return on investment for athletics programs.
Strategic Advisory Services
Tool
New Sport Launch Playbook
This playbook will help institutions ground proposals in market realities and embed demand validation in the new sport…
Strategic Advisory Services
Research Report
Federal Policy Primer and Discussion Guide: Financial Aid
Explore key considerations for how federal shifts might impact the financial aid landscape, student loan policies, and tuition…
Strategic Advisory Services
Research Report
Federal Policy Primer and Discussion Guide: The Research Enterprise
Learn how federal policy changes are impacting the university research enterprise in terms of funding, the research workforce,…
Strategic Advisory Services
Research Report
Federal Policy Primer and Discussion Guide: DEI and Civil Rights
Learn what federal policy changes mean for higher ed regarding DEI efforts, gender identity protections, free speech, Title…
Strategic Advisory Services
Research Report
Federal Policy Primer and Discussion Guide: Immigration and International Enrollment
Our federal policy primer helps higher education leaders unpack what's changed in regards to immigration and international enrollment.
Strategic Advisory Services
Infographic
AI foundation roadmap for advancement leaders
Chief advancement officers should download this infographic to assess their divisions' maturity across three stages of AI foundation…
Advancement Advisory Services
Tool
Student-Athlete Net Revenue Contribution Calculator
This tool will help CBOs and athletic departments review and calculate student-athlete net revenue sports teams contribute to…
Strategic Advisory Services
Research Report
NCAA Divisional Reclassification
This report will help higher ed leaders assess whether NCAA divisional reclassification is a strategic move and, if…
Strategic Advisory Services
Blogs
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Blog
4 proactive strategies for higher ed leaders to move from anxiety to agency in today’s policy landscape
Discover four strategies university leaders can implement today to alleviate stress, sustain morale, and position their institution for…
Higher Education Strategy Blog
Blog
Making the case for investment
In today’s challenging financial landscape, budget cuts are the new norm for higher education. Our data makes this…
Advancement Blog
Blog
4 key data trends shaping higher education fundraising
Learn how staffing, donor cultivation, and compensation strategies all play a role in building successful higher education fundraising…
Advancement Blog