Understanding Community College Practitioners’ Perspectives on Student Customer Service
Survey results and five strategies to improve the student experience
When it comes to designing a modern student experience, the forces that shape what students expect are at work long before they arrive on your campus. Not meeting expectations of fast, seamless, tech-enabled customer service can lead to students abandoning the admissions process or discontinuing their programs. As competition for community college students increases, it’s more critical than ever to ensure you understand the gaps in your institution’s student customer service practices and take steps to close them.
Our new insight paper details perceptions from 160+ community college practitioners of student customer service practices and how they impact enrollment and retention. It also outlines best practices and recommendations for leveraging a “student customer service” approach to improve your student experience and enrollment outcomes.