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Like other adult learner populations, our research shows that military students are more likely to prioritize shorter completion times and alignment to their post-service career when choosing a program.
While we know that only about 10 to 15% of this population will go back to school, adult degree completers remain an important audience for institutions.
Blogs 5 Tips to Reach, Engage, and Enroll a More Diverse Graduate Student Body While Black student enrollment in graduate programs increased in recent years, many enrollment leaders are rightfully concerned about the longevity and sustainability of this trend. And even with this increase, only 11% of graduate students identified as Black in 2020. Declining […]
Across hundreds of conversations with our partners about MBA programs, one of the thorniest topics has been standardized test scores – nearly always the GMAT but occasionally the GRE – and their use in admissions. Here, we’ve answered the three questions business school leaders most commonly struggle to answer when it comes to standardized tests’ role in MBA admissions.
Social media is one of the most important spaces where consumers expect to engage with brands, but it can be difficult to align content with current online trends. To increase your college's brand awareness for today’s prospective adult students, PCO units should consider adopting these three social media tactics.
Read below for three ways institutions have successfully to incorporated stackable credentials into their master’s programs—and provided the enrollment opportunities today’s graduate and adult learners seek.
Academic leaders recognize the need for nursing education but encounter three challenges. EAB dug into labor market data, reviewed the literature, and talked with successful programs to identify how schools can launch and expand nursing programs.
Shape your future enrollment growth strategy with research that uncovers hidden risks and opportunities and sheds light on changing dynamics of competition.
Almost half of baccalaureate programs struggle to recruit faculty, and nursing programs at all levels struggle to secure clinical placements for their students, meaning your program likely faces significant barriers to long-term enrollment growth.
After spending the better part of two decades crafting recruitment communications on behalf of colleges and universities (including our 140+ Adult Learner Recruitment partners), here are a few insights that can put you on the right course for writing your next recruitment email.