1-10 of 69 results
Blogs
When it comes to recruiting Gen Z and optimizing student lead generation, the question isn’t the degree to which you should lean on digital channels; rather, it’s which digital channels you should prioritize at any given time.
Blogs
Thought leaders are known for their innovative ideas and research, their work often serving as a catalyst for change in the higher education system. We asked EAB’s top experts for recommendations on who to follow for new perspectives on higher ed’s latest trends.
Blogs
As the pandemic recedes into the background and in-person interactions become the norm once again, many of our partners have been wondering how much they should continue to support virtual programming and resources.
Blogs
I’m going to share highlights from our most recent survey with you, using the results as a framework for broader observations and speculation about the forces defining today’s enrollment challenge.
Blogs
As another year comes to a close, our team at EAB is looking back at the top insights from 2022. These are the resources, stories, and tools that resonated with our visitors over the past year.
Blogs
Avoid this email strategy to improve your deliverability: Insight from our enrollment analytics team
Email deliverability is far from the most glamorous part of marketing, but if your audience never sees your communications, all your hard work is for naught.
Blogs
With overall college enrollments declining, progressive institutions are looking outside their traditional recruiting channels to find, engage, and admit new students.
Blogs
In our most recent white paper, we’ve laid out nine steps to enroll more underrepresented students in a high-level framework that covers each stage of the enrollment funnel.
Blogs
Michael Koppenheffer, EAB’s VP of Enroll360 Marketing and Analytics discusses how admissions offices should think about lead nurturing and how to do it well.
Blogs
To create the ideal campaign asset library, enrollment and marketing teams should keep these seven principles in mind.