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Blogs
As a former admissions counselor, I can attest that the rapid transition to virtual recruitment was anything but easy. Seemingly overnight, the pandemic forced us to convert decades’ worth of tried-and-true recruitment tactics into digital alternatives. Schools have seen varying degrees of success with their efforts, but one thing is for certain – virtual events are here to stay.
Blogs
At the start of the pandemic, many schools found themselves adopting a test-optional policy practically overnight. As someone who’s worked in just about every type of enrollment job – from being head of enrollment, to director of admissions processing, to a financial aid administrator – I know that this is no easy feat. Going test-optional has wide-reaching implications for your enrollment operations and strategy.
Blogs
In this era of expanded test-optional policies, college application behaviors are more varied, making deposit decisions even less predictable for enrollment leaders. Students who graduated high school in 2021, especially first-generation and lower-income students, enrolled in college at a much lower rate than previous years. So, to increase your yield rate this year, it will be critical to address the unique needs of underserved students.
Infographic
College-bound students are using an expanding range of channels to research and engage with schools they’re considering. Our infographic outlines how colleges can optimize their student-recruitment channels to move students through the enrollment funnel with minimal redundancy.
Blogs
As the world begins to reopen, travel guidelines become more diverse, and student preferences become more varied, the tactics you use to connect with students need to match that variation. Here are a few tips to help you strengthen your hybrid recruitment strategy.
Partner Service
Through philanthropic support from Bank of America, EAB is partnering with 12 institutions to elevate and accelerate the path for Hispanic adults entering health care careers.
Webinar
Join us for a conversation about the role of technology and multi-modality on college and university campuses, focusing on how hybrid and digital strategies can help leadership teams achieve critical mission goals like expanding access, improving retention and engagement, and containing operating costs.
Blogs
See strategies implemented at these top 10 transfer-friendly schools to help enhance your transfer process and increase your transfer student admissions.
Blogs
Should enrollment leaders who want to reach prospective students and families be worried about Apple’s privacy updates?