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In this era of expanded test-optional policies, college application behaviors are more varied, making deposit decisions even less predictable for enrollment leaders. Students who graduated high school in 2021, especially first-generation and lower-income students, enrolled in college at a much lower rate than previous years. So, to increase your yield rate this year, it will be critical to address the unique needs of underserved students.
College-bound students are using an expanding range of channels to research and engage with schools they’re considering. Our infographic outlines how colleges can optimize their student-recruitment channels to move students through the enrollment funnel with minimal redundancy.
Through philanthropic support from Bank of America, EAB is partnering with 12 institutions to elevate and accelerate the path for Hispanic adults entering health care careers.
As the world begins to reopen, travel guidelines become more diverse, and student preferences become more varied, the tactics you use to connect with students need to match that variation. Here are a few tips to help you strengthen your hybrid recruitment strategy.
As a former admissions counselor, I can attest that the rapid transition to virtual recruitment was anything but easy. Seemingly overnight, the pandemic forced us to convert decades’ worth of tried-and-true recruitment tactics into digital alternatives. Schools have seen varying degrees of success with their efforts, but one thing is for certain – virtual events are here to stay.
Join us for a conversation about the role of technology and multi-modality on college and university campuses, focusing on how hybrid and digital strategies can help leadership teams achieve critical mission goals like expanding access, improving retention and engagement, and containing operating costs.
See strategies implemented at these top 10 transfer-friendly schools to help enhance your transfer process and increase your transfer student admissions.
This interactive infographic dives into explanations of the market factors increasing families’ price sensitivity, discussion of related implications for enrollment outcomes, data from national surveys regarding considerations that most powerfully influence students’ choice of school, examples of the nine steps in action, and guidance on their implementation.
Should enrollment leaders who want to reach prospective students and families be worried about Apple’s privacy updates?
Learn the value, and importance, of recruitment marketing to help underserved students inquire, apply, and gain admission to colleges and universities in this infographic.