Skip to results
1-10 of 185 results
Why you should be ramping up your graduate and adult growth strategy now—and how to do it successfully
From my recent conversations with institutional leaders, it’s clear that many are grappling with tough questions about their graduate and adult enrollment strategy. I frequently hear questions like, “Should we invest in expanding our market share in graduate and adult programs, given that undergrad is on the decline?” followed up by “Where should we focus based on our mission and strategic priorities?”
Growth in graduate enrollment across the last two years exceeded dreary pre-pandemic growth projections from the National Center for Education Statistics. Graduate enrollment expanded by 2.4% in 2020 and 2.1% in 2021, compared to 0.2% growth projected during this period.
Here are three steps to create a dynamic graduate and adult enrollment growth strategy—because the stakes are too high not to have an effective and adaptable strategy in place.
It’s critical to balance saturating known markets and identifying new, productive lead sources while ensuring you are being as efficient with marketing dollars as possible.
To understand the pandemic’s impact on students’ perceptions of and interest in online learning, we surveyed more than 2,000 current and prospective adult, online, graduate, and professional students.
Through philanthropic support from Bank of America, EAB is partnering with 12 institutions to elevate and accelerate the path for Hispanic adults entering health care careers.
Discover resources that will help colleges and universities understand the most impactful ways to adjust academic programming to keep pace with technological advancements in the Digital Revolution.
To help our partners recruit and serve their future adult learners, EAB surveyed more than 2,000 current and prospective adult, graduate, online, and professional students about the impact of the COVID-19 pandemic and their enrollment plans.
Join our sessions for a deep dive into the barriers to adult completer enrollment, program design elements that resonate with this student population, and time to workshop your current or proposed programs with EAB experts and peers.
Learn how to use alternative providers to bolster enrollment, increase program flexibility, and reduce student costs in your own offerings.