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Blog

Digital gift officers are just the beginning

Learn how advancement leaders can accelerate donors up the pipeline by encouraging handoffs from digital gift officers to major gifts and investing in stewardship that demonstrates impact.
Blog

How to effectively reach Gen Z in 2022

We surveyed more than 15,000 high school students on their communications preferences. Learn about our key findings and what they mean for your college or university.
Enrollment Blog
Tool

Integrated Prospect Communication Plan Toolkit

This toolkit helps enrollment managers create and deliver a positive enrollment experience by coordinating communications across their institution.
Partner Service

Employment Website Audit for Colleges and Universities

Upgrade your higher ed employment website to convince prospective applicants to apply to your institution. Ready to request this service? Complete the form below to start your custom employment website…
Insight Paper

Understanding the Mindset of Prospective HBCU Students

This report offers guidance for enrollment leaders on the college search and communication preferences of prospective HBCU students.
Enroll360
Partner Service

Unlock New Ways to Engage the Prospective Athlete

Athletic departments are turning to new digital tools to scale their recruitment effort. A high-quality virtual tour provides an alternative way to engage prospective athletes.
Partner Service

University Research Website Audit

This audit will analyze gaps in functionality, content, and design for your website, and identify opportunities for improvement.
Blog

6 things missing from your adult and graduate program websites

Here are a few strategies your team can use to ensure your academic program webpage makes a good first impression—and encourages prospective students to apply and enroll.
Adult Education Blog
Blog

9 ways recruitment marketing can help address families’ growing college cost concerns

Learn how the pandemic increased price sensitivity among college-bound students, what this means for your enrollment outcomes, and nine ways to address families’ growing concern over cost.
Blog

The ad campaign that helped boost FAFSA filings

FAFSA filing rates have been down significantly this enrollment cycle.. As part of EAB’s work to address this problem, we developed a broad public service campaign to remind students to…