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Learn to identify major gift donors and future leaders so you can more effectively target engagement and solicitations specifically to their needs.
Young alumni represent the potential donor segment with the greatest opportunity for growth. This study presents tactical best practices schools can use to engage young alumni donors and build giving habits across the donor pool.
EAB advancement experts will review your giving page and provide feedback to help you increase conversion rates and bring in more donor dollars.
This blog outlines five attributes that define Gen Z and how these will impact the generation’s relationship with philanthropy.
Learn how advancement leaders can accelerate donors up the pipeline by encouraging handoffs from digital gift officers to major gifts and investing in stewardship that demonstrates impact.
Alumni relations and fundraising have been turned upside down by the pandemic. Alumni are looking for career networks and informal and virtual opportunities to connect with old friends, not nostalgic on-campus experiences. Hear innovative strategies to stay relevant to alumni from Longwood University AVP Alumni & Career Services—and host of the Advancement Legends podcast—Ryan Catherwood.
Over the past decade, fundraising performance via phone has ebbed, leaving a gaping hole in acquisition in the plans of college and university advancement leaders. Discover the digital transformation trends that are disrupting conventional methods of promoting giving—and how to pivot.
The next generation of high net worth donors thinks differently about giving than their predecessors did. Download this infographic to learn how to target the next generation of donors.
During the pandemic, alumni engaged with their alma maters at record levels, yet major gift officers struggled to engage new prospects. Read our blog for three steps to win new major gift prospects after a record year of alumni engagement.