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In this series of roundtables, cabinet leaders will learn about the most influential forces shaping the future of the enrollment landscape and how to craft a strategy to set their institution up for success.
A central barrier to racial and socio-economic diversity at independent schools is the cost of attendance, and indexed tuition is one way to attract a wider array of families. This implementation guide contains an overview of indexed tuition models, as well as key considerations and milestones in making a change from a traditional financial aid model.
Explore the challenges and questions colleges, students, and families must consider regarding “test-optional” policies.
To help VPEMs and their teams navigate this newly test-optional landscape, our analysts looked at the extent to which students are taking advantage of test-optional opportunities. We also considered what institutions can do to make sure test-optional policies support, rather than confuse, students and their families during this already confusing time.
The lessons in this resource offer a crash course on the applications of digital recruitment and the digital marketing landscape. This primer arms enrollment managers with the information they need to design a digital marketing strategy aligned to their enrollment goals while getting the best return on their investment.
Due to increased competition, Beech’s College of Business experienced a 32% decline in graduate enrollment over four years. They partnered with EAB Adult Learner Recruitment to identify and engage more right-fit prospects and outperform their summer 2020 enrollment goal by 9%.
The partnership strengthens EAB’s ability to help colleges assess and report on enrollment performance.
Challenges from the COVID-19 crisis and subsequent economic turmoil have threatened enrollment and retention at independent schools across the country. Schools everywhere face uncertainty about whether families will re-enroll amid increasing financial strain and historic unemployment rates. To be able to conduct scenario planning amid this uncertainty, independent schools should use employment data to more accurately project enrollment trends in the months ahead.
MBA programs will require best practice program design and recruitment to survive in an increasingly challenging market. College and university leaders must invest in existing programs and should be cautious about upcoming enrollment expectations for existing programs or new launches.
Facing an economic downturn and fierce competition for undergraduate enrollments, colleges and universities are looking for a silver lining: countercyclical enrollments. This tendency for enrollments to increase as the economy declines is well documented. But leadership at four-year institutions shouldn’t get their hopes up. Not every institution benefits equally from these additional students. The Great Recession had a far smaller impact on baccalaureate and graduate enrollments than it did on community colleges and vocational programs.