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Learn the counterintuitive targeting approach to tailor an incoming class, account for decreasing yield, and optimize your institution's applicant search.
It's important to know which enrollment strategies have been proven to work—but it's equally important to know which don't always pan out. Learn more about costly, complicated enrollment management tactics that don't produce significant results, based on data from EAB Enrollment Services' latest Entering Class Survey.
Understand the true meaning of ""multichannel"" in your recruitment marketing campaigns and which combinations can best engage your audience. Hear from our experts in this second installment of our Q&A series.
Targeting and penetrating a new enrollment market is a high-dollar, high-stakes decision. Modern enrollment offices must rely on accurate predictive models and proven best practices, not hunches to find new students.
Learn three simple rules of thumb to make the most of your digital enrollment marketing resources.
Discover how Nashua Community College improved its 42% first-year attrition rate with help from EAB and the SSC-Navigate platform.
Learn how to create the right financial aid policy to support your college or university's specific enrollment goals. Our experts share key dos and don'ts.
Here's how the University of Albany collaborated across offices to support students and keep them on track to graduation.
From helicopter parents to families of prospective first-generation students, here are a few research-backed ideas to engage the most influential people in students' college search: their parents.