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This interactive infographic dives into explanations of the market factors increasing families’ price sensitivity, discussion of related implications for enrollment outcomes, data from national surveys regarding considerations that most powerfully influence students’ choice of school, examples of the nine steps in action, and guidance on their implementation.
To help VPEMs and their teams navigate this newly test-optional landscape, our analysts looked at the extent to which students are taking advantage of test-optional opportunities. We also considered what institutions can do to make sure test-optional policies support, rather than confuse, students and their families during this already confusing time.
For many enrollment leaders, recruiting adult degree completers has been a difficult nut to crack. Learn three strategies to increase enrollment of adults considering finishing their degree.
Enrollment teams have pivoted many traditional in-person admissions activities online in response to the coronavirus pandemic—but virtual activities can be hard to get right. Explore our resource center for tools to help you make the most out of your virtual activities.
Explore insights from our parent preferences survey for three key takeaways to help your recruitment marketing engage low-income families.
As most institutions transition to virtual orientation in response to COVID-19, students will turn to the orientation website even more frequently for updates. An engaging and student-friendly orientation website can help make students more excited for fall classes, while a confusing one may leave them questioning their college decision.
Discover new approaches to address the changed recruiting environment and heightened concerns shared by students and enrollment leaders in this infographic.
Due to increased competition, Beech’s College of Business experienced a 32% decline in graduate enrollment over four years. They partnered with EAB Adult Learner Recruitment to identify and engage more right-fit prospects and outperform their summer 2020 enrollment goal by 9%.
Many graduate programs struggle to meet ambitious goals for online program growth. Explore our case study to learn how one graduate school partnered with EAB's Adult Learner Recruitment to identify right-fit students and launch multichannel campaigns, leading to an increase in headcount.
The partnership strengthens EAB’s ability to help colleges assess and report on enrollment performance.