Tara Nicola, Ph.D.
Director, Research
Tara Nicola serves as a Director in EAB’s Strategic Research division supporting research on the most pressing challenges facing higher education leaders today. She helps university leaders understand shifting student demand and make evidence-based decisions about growth, differentiation, and academic strategy.
Prior to joining EAB, Tara worked as a research consultant and data scientist, leveraging her expertise in quantitative methods to support higher education access and success initiatives.
Tara holds a Ph.D. in Education from Harvard University, an Ed.M. in Education Policy and Management from the Harvard Graduate School of Education, a M.Sc. in Higher Education from the University of Oxford, and a B.A. in English from Johns Hopkins University.
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Areas of Expertise
- Marketing and Enrollment, Strategy
- Specialties
- College and University Strategy, Data and Analytics, Enrollment Strategy, Market Research, Strategic Communication