Accelerating Donors Up the Giving Pyramid
About the Presentation
Mid-level donors are incredibly loyal, yet many settle into unambitious giving patterns and fail to upgrade as quickly as they could. Their “donor inertia” imperils major-gift pipelines and keeps the best prospects from advancing toward high-value giving. This session explores upgrade strategies that move mid-level donors to higher tiers of giving and set the stage for major gift upgrades.
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Surfacing Untapped Major Gift Capacity
This on-demand webconference looks at institutions that have engaged current students, alumni volunteers, alumni relations professionals, and annual leadership giving officers in surfacing leads and qualifying prospects for major gift cultivation.
Hardwiring High-Impact Mid-Level Stewardship
Watch the on-demand webinar on our YouTube channel. About the Webconference Stewardship for mid-level donors often falls far below expectations. Instead of impact-focused communications and access to senior leaders, mid-level stewardship revolves around honor rolls, society certificates, and tchotchkes. This traditional model of stewardship does little to inflect giving among mid-level donors, yet it remains […]