Megan Adams

Megan Adams serves as Managing Director of Research Growth Strategy at EAB, where she leads initiatives across both domestic and international higher education markets. With a focus on turning insight and complex data into actionable strategies, Megan leads teams in creating new solutions for senior institutional leaders to support enrollment growth, strategic planning, and market expansion. Her work empowers institutions to navigate the rapidly changing global education landscape.

In this role, Megan leads the strategy and development of new signature offerings for Strategic Advisory Services, ensuring they meet the real-world needs of college and university executives. She also oversees EAB’s Data Analytics team, delivering bespoke, decision-ready insights through advanced forecasting tools, maturity models, and indexed analyses of market demand.

Megan is driven by building the future of higher education through smarter growth strategies, sharp insight into institutional performance, and tools that enable meaningful change. She earned her bachelor’s degree from Boston University and her PhD from the University of California, Berkeley.