Take back control of your campus data with Edify

Wisr's student engagement technology is now part of EAB

Nothing replaces a physical campus visit, but Virtual Tours are the next best thing

Through financial support from Bank of America, EAB is partnering with 5 HBCUs to advance institutional and student success.

Equity in Education: Your curated guide for conversations on campus and institutional change.

Image of Michael Koppenheffer

Michael Koppenheffer

Vice President, Marketing Programs and General Manager, Talent Marketing Services

Areas of Expertise
  • Communication
  • Marketing and Recruitment
  • Strategy and Planning
Washington, DC
Specialties
  • Digital Marketing and Communications
  • Digital Transformation
  • Market Research
  • Marketing and Recruiting
  • Organization Change Management
  • Workforce Development
Connect with Michael

Background

Michael Koppenheffer leads marketing strategy and execution for EAB’s Enrollment Services division. In this role, Michael brings two decades of experience in creative and data-informed marketing leadership, including a lengthy stint as head of EAB’s own corporate marketing function, to the firm’s work with partners in the undergraduate space. In addition, Michael is supporting EAB’s expansion into

Michael Koppenheffer leads marketing strategy and execution for EAB’s Enrollment Services division. In this role, Michael brings two decades of experience in creative and data-informed marketing leadership, including a lengthy stint as head of EAB’s own corporate marketing function, to the firm’s work with partners in the undergraduate space.

In addition, Michael is supporting EAB’s expansion into the employment outcomes arena, overseeing our new Talent Marketing Services initiative.

Education has always been a passion for Michael. His father was a biology professor, so dinner table conversation growing up centered around the importance of higher education (on good days) and the challenges of university administration (on the less-good ones). More recently, Michael has been involved with the District of Columbia Public Schools at the school and district level as a parent advocate.

Education

Michael earned a B.A. in English literature and Russian studies magna cum laude from Williams College. His MBA is from the Fuqua School of Business at Duke University, where he was named a Fuqua Scholar.

Research and Insights

EAB asks you to accept cookies for authorization purposes, as well as to track usage data and for marketing purposes. To get more information about these cookies and the processing of your personal information, please see our Privacy Policy. Do you accept these cookies and the processing of your personal information involved?