Higher Ed State of the Sector for Community Colleges: The Fight to be Chosen

Pandemic-era disillusionment with the status quo has contributed to a “Great Opt-Out” of many societal institutions, including higher education. The challenges of recruiting and engaging students, staff, and faculty have only been exacerbated over the past year, particularly in community colleges.

In our roundtable, we shared insights from EAB’s latest research on market threats and opportunities facing the two-year sector, as well as profiles of institutions who have deployed successful strategies to engage stakeholders and deliver on the community college mission.

Attendees learned:

• How to identify and engage a growing population of higher ed “non-consumers”
• What competing for talent based on value proposition looks like
• How enrollment and staffing shortages underscore the importance of DEIJ strategy