Attracting and enrolling best-fit students for your law school is challenging in part because every prospective student has unique motivations and timelines. While all prospects share the goal of attaining a law degree, their concerns and career paths differ, and outreach that one student appreciates might be regarded by another student as irrelevant. To recruit target students in a highly competitive market, law schools need to be hyperresponsive to engagement cues and signals, which requires advanced analytics and the ability to personalize communication at scale.
The Many Journeys to Law School Enrollment
Every student's path is different—are you prepared to respond?