On-Demand Best Practices
Change Management Resources
Strategic Guidance at Scale
"Creating a school of professional studies was a gigantic leap for this institution. Having EAB to support and validate that we had the right kinds of ideas.. [was] critically important."
Research & InsightsMore
Marketing to adult students
3 keys to keep your data and tech programs relevant during COVID-19
Demand for some tech skills is falling faster than employer demand during the recession. To best prepare students for a shifting labor market and recruit students in the future, ensure your curricula are conferring still-in-demand skills.
Which institutions benefit most from countercyclical enrollment growth?
Facing an economic downturn and fierce competition for undergraduate enrollments, colleges and universities are looking for a silver lining: countercyclical enrollments. This tendency for enrollments to increase as the economy declines is well documented. But leadership at four-year institutions shouldn’t get their hopes up. Not every institution benefits equally from these additional students. The Great Recession had a far smaller impact on baccalaureate and graduate enrollments than it did on community colleges and vocational programs.
ExpertsMore on Our Experts
Associate Director, Product Marketing
Vice President, Research
Senior Director, Professional and Adult Education Forum
Competing for Adult and Professional Enrollments
In this webinar, we explore five critical disciplines to secure share in the adult and professional education markets, including market listening capabilities, fast-cycle launch, and outcomes-based marketing messages.
AI to Blockchain: Propel your Adult Education Portfolio with Emerging Tech Programs
Discover ways in which you can build an adaptive technology portfolio, practices for opening market-relevant programs quickly, and tips and strategies you can replicate from innovative schools that are excelling at moving with the market and providing relevant tech programs for their professional and adult education learners.
The Essential Guide to Cost Containment Strategies for Higher Education
As colleges and universities struggle to set budgets for the upcoming fiscal year because of the uncertainty caused by COVID-19, many are looking for concrete guidance on how to reduce operating costs.