Virtual Tours
Turn every virtual tour visit into a smart, student-centered journey with our AI Tour Navigator.
Far beyond a chatbot, the AI Tour Navigator acts as a dynamic guide—anticipating question, surfacing relevant information, and collecting valuable data—making each tour feel unique and engaging.
Built into every Appily Tour, the Navigator pulls information from both your virtual tour and .edu, allowing you to maximize your existing content and drive better enrollment outcomes. Ready to see it in action?
Show More. Engage More. Achieve More.
7
average minutes of engagement
16%
average inquiry rate
3.9x
higher campus visit rate
Why Appily Tours?
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A Best-In-Class Tour That Exceeds Expectations
Today’s teens have grown up in an era of immersive content and personalized marketing. Our innovative platform and new AI features allow you to deliver a personalized tour experience that will exceed their expectations and inspire them to act. On average, visitors spend more than 8 minutes on an Appily Tour and are 3.9x more likely to schedule an in-person visit.
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Built-In Promotion to Millions of Prospective Students Nationwide
There are currently over 3.5M students using Appily to guide their college-search journey. With an Appily Tour, you can capture their limited attention and make an incredible first impression. Appily partners who have virtual tour on their profile see, on average, a 16% higher application rate and 60% higher deposit among inquiries.
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Access to an Award-Winning Studios Team and Ongoing Support
From storyboarding to content capture to launch, our Studios Team will be there every step of the way to create a standout virtual tour. Your tour will be built on a foundation of best practices gleaned from over 700 partners and showcase the distinctive elements that make your campus so unique. Each school also has a dedicated Partner Success Manager to help you optimize tour performance over time.
Not all virtual tours are created equal—get more out of your virtual tour.
Layered and Dynamic Media
Our platform offers multiple ways to share information with prospective students. Between interactive elements, unlimited media galleries, and a robust iMap feature, every student will find something compelling within your virtual tour. Our tours are also fully ADA-compliant and can be made available in over 130 languages.
A Personalized Tour Experience Driven by AI
Students want relevant information—and they want it fast. With our new AI features, you can provide a personalized tour experience for every student. After answering a few short questions, students are presented with a customized destination picklist based on their expressed interest, leading to 48% greater time on tour. Students can also use our AI Search tool at any time to find the content they care about most.
Superior Inquiry Capture and Virtual Tour Analytics
With an Appily Tour, turn student interest into student intent. We prompt students to act based on their engagement level and our progressive Conversational Inquiry Form shows a 2x higher conversion rate compared to traditional web forms. We also offer a robust analytics portal to monitor individual and aggregate engagement data and benchmark your performance against our virtual tour network.
Awards and Recognitions
We’re Here to Support You
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Team of Creative Storytellers
Our award-winning creative team will craft a customized virtual experience in as few as six weeks and provide continued creative support throughout your partnership.
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Expert Project Manager
Your dedicated Project Manager will handle your implementation to bring your project to life in a timely manner.
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Dedicated Partner Success Manager
Our team of former higher education professionals will provide you with ongoing performance reviews and recommendations to drive strategic impact.
Ever wonder what it’s like to work with our award-winning virtual tour team?
Watch this 2-minute video for a behind the scenes look at our 4-step creative process!
Ready to get started?
Schedule a custom demo, which will cover:
• How Appily Virtual Tours let students explore campus through immersive, interactive, digital experiences
• How AI personalization and prompts guide students to relevant tour content and answers
• How tours support inquiry capture, campus visit strategy, follow-up, and yield communications
• How EAB helps build, launch, promote, optimize, report on, and improve tours over time
Frequently Asked Questions
How is Appily Tours different from other virtual tour providers?
Appily Tours combine immersive campus storytelling with AI-powered guidance, student inquiry, and ongoing performance support. Its AI Tour Navigator helps students get answers, explore fit, and take meaningful next steps using information from the tour and approved institutional sources. Promotion through the Appily college-search network expands your reach among prospective students, while inquiry capture and engagement analytics provide insight into student interests and behavior. A dedicated Partner Success Manager helps your institution translate those insights into practical improvements over time.
How does Appily turn virtual tour visitors into prospective student inquiries?
Appily creates natural opportunities for students to connect with your institution as they explore your tour. The Conversational Inquiry Form uses a progressive, student-friendly exchange to capture contact information and interests without interrupting the experience. This helps institutions identify interested students and receive richer information that can support relevant follow-up.
Can Appily help us reach students beyond our university website?
Yes. Working in partnership with your dedicated Partner Success Manager, EAB provides guidance for embedding and promoting your virtual tour across relevant .edu pages, social media, and other print and digital communications. Appily Tours are also promoted through complimentary Appily.com profiles. Appily is a college-search network used by more than 3.5 million students, creating another opportunity for prospective students to discover and explore your institution as they research their college options.
How can we use virtual tour data to improve recruitment?
Appily Tours provide aggregate engagement analytics that show how visitors find and use the tour, including the content they explore and how long they remain engaged. When students choose to identify themselves, institutions can also receive inquiry information that supports relevant follow-up. Your Partner Success Manager helps your team interpret these findings, identify opportunities to strengthen the experience, and connect tour performance to recruitment priorities such as expanding reach, sustaining engagement, and generating prospective student interest.
What does launching and maintaining an Appily Tour involve?
EAB guides your team through story development, content capture, configuration, and launch, with a dedicated Project Manager coordinating implementation. Depending on project scope, content readiness, and institutional review timelines, a customized tour may be launched in as few as six weeks. After launch, your Partner Success Manager provides performance guidance and helps your team identify opportunities—including creative updates—to keep the tour relevant, effective, and aligned with evolving recruitment priorities.
We already partner with EAB. How do we add Appily Tours?
Contact your EAB representative to discuss adding Appily Tours. They can help you explore partnership options, pricing, implementation timing, and next steps based on your institution’s enrollment priorities.
Set Your School Apart with a High-Impact Virtual Tour
Virtual Tours in the Age of AI
Questions to Consider in Evaluating a Virtual Tour Solution
Partner with Virtual Tour Experts
Appily Tours are backed by a team of creative experts who craft high-quality student content to support students in their college-search journey, grow engagement, and encourage students to act.
Request a Demo
Alice Shindelar
Creative Director, YouVisit Studios
Specialties Digital Marketing and Communications, Digital Transformation, Student Experience
Steven Lambert
Associate Director, Partner Success, Virtual Tours
Specialties Admissions, College and University Strategy, Financial Aid, Transfer Students
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