In a September 2022 virtual session from our event, The Underpinnings of the Cost of Competition in Research, we discussed how different designations and rankings impact a university’s research reputation.
Attendees shared their thoughts on which designations have the largest impact and how they are leveraging designations at their institutions to grow their research brand and increase competitiveness. Explore the takeaways below.
Review the Key Takeaways
“Designations” can be divided into sub-categories that allow institutions to determine which designations to pursue, promote, or abandon
This simple framework helps delineate designations into three categories based on the transparency of their metric/review process, the consistency and timeliness of reviews, and the willingness of designators to add or withdraw status from participating institutions.
Think about designations in the research context
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Classification and rankings
- Consistent and known measurements
- Reviewed frequently on a known timeline
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Applied-and-earned
- Consistent and known measurements
- Requires an application and assessment period
- Reviewed somewhat frequently, on a known timeline, or carries an expiration date
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Broader affiliations
- Less consistent and/or unknown measurements
- Infrequent or not reviewed
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