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Tactics approaching new holistic partners

Use these identification tactics to strategically target potential international partners.

Survey Tactics to approach new or existing partners Results from the Go-To-Market Tactics for International Partnerships Diagnostic

Use these approach tactics to strategically pitch yourself to a potential international partner. The first table has been tailored to your answers from the previous diagnostic on market goal and partnership growth area. You selected:

Tactics to approach new or existing partners Holistic Partnerships

For more information on how to use the table below, reference the descriptions on the homepage. You can also search for keywords within the table at the top left-hand corner.

Want to explore tactics on how to identify more potential partners? Jump to the bottom for tactics to find fitting institutions.

Approach new or existing holistic partners Tactic Achieve Breadth or Depth Partnership Growth Area(s) Description Key Component Leverage Transnational Education Deepen Ties in Existing Market Research, Academic, Study Abroad, Faculty Transnational education investments (e.g. branch campuses, joint degrees) provide a strong foundation for expanded partnerships due to existing faculty relationships and collaborative infrastructure. Transnational education also requires a high level of administrative work from your institution and the partner, increasing the amount of existing efficiency and stakeholder familiarity from which to create additional partnerships. For example, a new research partnership with faculty already in communication over academic programming often is an easier expansion than attempting to begin a new relationship with a new institution. Transnational Education Arrangements Lead with Student Quality and Interests Deepen Ties in Existing Market Research, Academic, Faculty Use students' performance and geographic/disciplinary interests when approaching partners to communicate demonstrated buy-in and near-certain return on investment for the potential partner. Approaching the partnership through a specific student interest not only identifies a place of mutual benefit, but also signals the level of…

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