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Blog

8 questions advancement leaders are asking right now

Recently, I had the pleasure of co-hosting a discussion with my colleague, Mark Shreve, where we addressed some questions keeping advancement leaders up at night. From young alumni trends to…
Advancement Blog
Blog

2024’s Top 5 higher ed questions: insights to guide your strategy

Each year, our short-term research team dives into thousands of pressing questions from higher education institutions worldwide. Here’s a look at the five most popular questions from the last year…
Higher Education Strategy Blog
Podcast

Why Recruiting Adult Learners is a Year-Round Mission

Experts discuss how to find, nurture, and convert high-intent leads for your institution’s graduate and adult-serving programs.
Blog

2024’s biggest lead generation challenges—and what they can teach us for 2025

At EAB, we’ve worked closely with institutions navigating the complexities of lead generation in a rapidly evolving landscape. Below are five key insights from our 2024 lead generation work, designed…
Adult Education Blog
Blog

3 lead generation challenges for healthcare and nursing degree programs—and how to solve them

Today’s healthcare industry faces massive provider shortages, putting immense pressure on degree programs to recruit new talent and deliver outcomes that address this growing crisis. In this blog, I’ll outline…
Adult Education Blog
Insight Paper

AI for Graduate and Adult Education Enrollment Leaders

This insight paper provides an overview of how the new AI impacts enrollment operations for graduate, online, and adult education programs.
Adult Learner Recruitment
Event

Navigate360 Program Owner Strategy Spotlight: Overcoming Stumbling Blocks

Join us for a collaborative discussion on how to overcome key challenges around adoption, engagement, and change management.
Event

Starfish Program Owner Strategy Spotlight: Overcoming Stumbling Blocks

Join us for a collaborative discussion on how to overcome key challenges around adoption, engagement, and change management.
Resource Center

Graduate and Adult Learner Resource Center

Growing graduate, online, and adult enrollment in 2025 and beyond requires a robust recruitment strategy and portfolio of right-fit programs, informed by a deep understanding of market trends and student…
Adult Learner Recruitment
Partner Service

Right Sizing Your Campaigns for Today’s Fundraising Environment

Join EAB's virtual workshop series for advancement leaders starting in February 2025.

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