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Press Release

Politics Are Shaping Gen Z’s College Choices

Education company EAB released a report today, “Recruiting the Anxious Generation,” that draws from three new surveys of American teenagers.
Blog

How Wayne State University harnessed virtual reality for student recruitment

Many higher ed IT leaders are looking for ways to use digital transformation to appeal to prospective students and differentiate their institutions in a crowded market. See how Wayne State…
Data & Analytics Blog
Blog

3 takeaways from our gathering of 900 student success leaders

900+ partners came together for three days of research, workshops, and networking at CONNECTED19. Explore three key themes from the event.
Student Success Blog
Insight Paper

Making Strategic Choices Today for Graduate Success Tomorrow

To help university leaders get a better sense of the complex graduate enrollment landscape, EAB has partnered with NAGAP to conduct a series of surveys of graduate enrollment staff.
Adult Learner Recruitment
Video

Engaging Students at a Large HBCU: How North Carolina A&T Uses Navigate360 to Improve Student Support

Amy Anderson details how Navigate360 helps streamline early alerts, advising, and outreach to boost engagement and re-registration.
Navigate360
Partner Story

Aligning .edu to Brand

Texas A&M Law partnered with EAB to develop an enrollment-focused content strategy, an optimization that generated leads, supported prospects’ independent research, and reflected the Texas A&M brand.
Page

Home 2.0

Blog

Don’t let your website hurt your student recruitment

When assessing how well or how poorly your school’s website might be serving college-bound students, it’s helpful to consider these three priorities.
Enrollment Blog
Blog

What’s missing from your website’s employer partnership page?

As employers continue to show demand for unique partnerships with higher education institutions, it is important to ensure your employer partnership webpage is a desirable place full of attention-grabbing information…
Adult Education Blog
Blog

How higher ed marketers can adapt to Google’s third-party cookie changes

Explore the future of third-party cookies in higher ed and how Google’s decisions impact marketing strategies for universities.
Enrollment Blog

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