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Blog

3 best practices for your college website

In my conversations with our university partners, I often refer to the .edu as the “front door” of the institution. We know that students are often interacting with your institution…
Adult Education Blog
Blog

Four critical, but often-missing, components of high-performing university websites

By reviewing your own program webpages and comparing them against this list, you may be able to efficiently update your website without doing a full redesign.
Adult Education Blog
Blog

What’s missing from your website’s employer partnership page?

As employers continue to show demand for unique partnerships with higher education institutions, it is important to ensure your employer partnership webpage is a desirable place full of attention-grabbing information…
Adult Education Blog
Blog

Three employment webpage updates to improve your hiring

As a professional, continuing, and/or online education leader, what can you do to your employment websites to stand out from your peers and ensure you’re attracting capable candidates?
Adult Education Blog
Insight Paper

Enrollment-Optimized College Website 2.0:

This refreshed guide will help you evaluate the most enrollment-critical elements of your .edu website—from content and SEO to analytics and beyond. You’ll also find strategic guidance to help you…
Web & Digital Solutions
Blog

The 2026 .edu accessibility mandate is coming—is your site content ready?

Here’s what you need to know about the 2026 ADA requirements, what they mean for your .edu, and how you can ensure your website complies.
Enrollment Blog
Blog

If you’re not targeting these keywords, you’re missing prospective students

What are long-tail keywords? Learn about how to find them and how long-tail SEO can help your university increase visibility, organic traffic, and more.
Enrollment Blog
Blog

How to use meta tags for higher ed SEO in the AI era

Learn what meta titles and descriptions are, why they matter for your university’s SEO, and how to write them for both traditional and AI search.
Enrollment Blog
Event

Staying competitive in the era of AI-driven search

Join EAB’s AI search experts to learn how to protect and grow your .edu’s visibility across both traditional and AI search.