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Blog

If you’re not targeting these keywords, you’re missing prospective students

What are long-tail keywords? Learn about how to find them and how long-tail SEO can help your university increase visibility, organic traffic, and more.
Enrollment Blog
Blog

How to use meta tags for higher ed SEO in the AI era

Learn what meta titles and descriptions are, why they matter for your university’s SEO, and how to write them for both traditional and AI search.
Enrollment Blog
Event

Staying competitive in the era of AI-driven search

Join EAB’s AI search experts to learn how to protect and grow your .edu’s visibility across both traditional and AI search.
Blog

The opportunity gap undermining your enrollment strategy

Why the .edu drives enrollment in an AI-driven search landscape—and how higher ed teams can strengthen website visibility without a full redesign.
Enrollment Blog
Event

Accelerate Enrollment with an AI-Ready .edu

Join EAB’s content strategy experts to learn how optimizing key .edu content helps your institution remain visible and authoritative in AI and traditional search.
Event

How Higher Ed Marketing Leaders Are Preparing for the Next Recruitment Cycle

In this webinar, former higher ed CMO and current marketing strategist Val Fox will share four key survey insights and recommendations to help marketing leaders strengthen owned assets, improve digital…
Event

A New Era of Student Support: Personalized Care Across the Entire Student Journey with AI Agents

See how Navigate360 AI agents help community colleges proactively engage with students, answer questions, and connect them to the right resources.
Blog

6 trends we're watching after the end of Grad PLUS

The end of Grad PLUS is reshaping graduate enrollment. Explore six key trends in borrowing, scholarships, private loans, and financial aid strategy.
Adult Education Blog
Blog

How to improve graduate student retention

Learn how colleges improve graduate student support with better visibility into milestones, coordinated care, and technology that strengthens retention and completion.
Student Success Blog