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Expert

Kate Bergey

Kate serves as a Strategic Leader on EAB's Student Success Team. In this role, she collaborates with institutional leaders to deeply understand their goals, and optimize their student success efforts…

Strategic Leader, Student Success
Tool

Student-Athlete Net Revenue Contribution Calculator

This tool will help CBOs and athletic departments review and calculate student-athlete net revenue sports teams contribute to the institution.
Strategic Advisory Services
Insight Paper

Engaging the Modern Graduate Business Student

This brief highlights four key trends shaping graduate business enrollment and shares strategies to engage high-intent prospects and drive growth.
Appily Advance
Blog

The hidden cost of bot leads in enrollment marketing

Today’s digital landscape is always evolving for graduate and adult-serving program enrollment marketers. Learn more about bot-created graduate and adult leads, and what to do about them.
Adult Education Blog
Tool

Microcredential Prioritization Matrix

This tool helps PCO education leaders identify programs with lost leads to launch in-demand microcredentials.
Professional and Adult Education Advisory Services
Research Report

NCAA Divisional Reclassification

This report will help higher ed leaders assess whether NCAA divisional reclassification is a strategic move and, if so, how prepared they are.
Strategic Advisory Services
Blog

AI is changing how students search—here’s how to safeguard your site visibility

Hear from our SEO experts about safeguarding your .edu site’s visibility in the age of AI search and what strategies can help marketing teams stay ahead.
Enrollment Blog
Blog

Five areas enrollment leaders are prioritizing in 2025

Each year, EAB’s Enroll360 team conducts a survey of enrollment leaders to help define our research focus for the coming months. This year we explored ten potential areas of inquiry,…
Enrollment Blog
Blog

The us versus them problem

Change is hard – especially in higher education. As institutions grapple with the need for transformation, traditional shared governance processes often fall short, devolving into an “us versus them” dynamic…
Higher Education Strategy Blog
Resource Center

Microcredential Resource Center

This resource center brings together best practices for building microcredentials that are financially sustainable and aligned to institutional priorities.
Professional and Adult Education Advisory Services

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