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Blog

How is higher ed approaching DEI initiatives amid policy pressures?

Campus leaders shared how they're auditing their DEI initiatives in EAB interviews, a survey, and a listening session. Read the takeaways.
Higher Education Strategy Blog
Insight Paper

Leveraging Data to Optimize Graduate Recruitment and Operational Excellence

This insight brief discusses key insights to help graduate enrollment leaders optimize their internal operations and recruitment strategies.
Adult Learner Recruitment
Partner Story

Aligning .edu to Brand

Texas A&M Law partnered with EAB to develop an enrollment-focused content strategy, an optimization that generated leads, supported prospects’ independent research, and reflected the Texas A&M brand.
Blog

4 ways advancement leaders can make the most of the summer

Learn 4 summer strategies to strengthen fundraising teams, improve donor engagement, build staff skills, and prepare for FY26 campaigns.
Advancement Blog
Event

Anchoring Institutional Strategy Around Economic Impact

In this webinar, we explore how colleges and universities can deploy an outside-in approach and become a modern anchor institution.
Event

AI Governance, Enablement, and Application

In May, university leaders from across the UK and Europe joined EAB experts to discuss common challenges and research on AI adoption.
Insight Paper

Recruiting the Anxious Generation

This insight paper highlights the defining characteristics of this generation as they relate to college search and decision-making. It also presents survey insights related to students’ “always online” behavior and…
Enroll360
Partner Service

Resilient Future Planning for Cabinets

EAB's facilitated workshops help institutions navigate critical uncertainties in the federal policy landscape.
Partner Story

How Gateway Technical College Improved Student Outcomes with EAB’s Edify and Moon Shot

With Edify, EAB’s data management platform designed for higher education, and Moon Shot for Social and Economic Mobility, a technology-enabled change management partnership, Gateway launched several data-informed best practice teams…
Expert

Bethany Cano

Bethany Cano is a seasoned higher education professional with over 18 years of leadership in financial aid and enrollment strategy. As a Senior Associate Principal at EAB, she partners with…

Senior Associate Principal, Financial Aid Optimization

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