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Event

Reimagining Major Gift Strategy for a New Era: Innovations in Prospect Development

During the roundtable, participants will learn about the three key moments that advancement loses new major gift prospects, how to avoid those leaky pipeline moments, and get a chance to…
Blog

4 ways to strengthen your hybrid recruitment strategy

As the world begins to reopen, travel guidelines become more diverse, and student preferences become more varied, the tactics you use to connect with students need to match that variation.…
Enrollment Blog
Blog

Want to increase graduate and online enrollment? Start by strategically growing your prospect pool.

It’s critical to balance saturating known markets and identifying new, productive lead sources while ensuring you are being as efficient with marketing dollars as possible.
Adult Education Blog
Blog

4 warning signs your data strategy needs attention

Why is it difficult to use campus data to answer seemingly simple questions? Here are 4 signs your data strategy may need attention—and what to do if these signs show…
Community College Blog
Research Report

Understanding Your Future Adult Learner

To help our partners recruit and serve their future adult learners, EAB surveyed more than 2,000 current and prospective adult, graduate, online, and professional students about the impact of the…
Adult Learner Recruitment
Podcast

Best Ways to Spend Your HEERF Dollars

Roughly 70% of all HEERF dollars remain unspent. Guests discuss the reasons and share advice on how to move forward with greater speed and intent.
Blog

3 tips for innovative and successful program design

See three principles to consider when developing new programs or reformatting existing programs to appeal to today’s professionals.
Adult Education Blog
Research Report

The Realities of Graduate Certificate Programs

Certificates, badges, stackable master’s degrees, and other short-format credentials appear to be a big countercyclical enrollment opportunity for universities. We've outlined six insights on the market realities and challenges of…
Strategic Advisory Services
Research Report

How to Compete in the Degree Completion Market

To help guide enrollment strategy, EAB re-sized and segmented the adult degree completion market to understand student attendance patterns and degree choices, and the realities of competing in this challenging…
Strategic Advisory Services
Podcast

What Colleges Can Learn from UofM Partnerships with FedEx and Others

The Executive Dean of UofM Global shares lessons learned from building and sustaining corporate partnerships with FedEx and more.