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Americans’ trust in higher ed has reached a new low. Here’s how to navigate the ongoing confidence crisis.

Gallup’s most recent poll revealed the majority of Americans do not have a lot of confidence in higher education. Higher ed leaders need to take action towards this confidence crisis…
Higher Education Strategy Blog
Blog

4 ways advancement leaders can make the most of the summer

Learn 4 summer strategies to strengthen fundraising teams, improve donor engagement, build staff skills, and prepare for FY26 campaigns.
Advancement Blog
Blog

3 strategic actions to support graduate enrollment in today’s policy landscape

Making informed decisions in today’s fluid federal policy landscape is critical. Here are some of the changes—and challenges—we’re facing, along with recommendations to position your institution for success amid the…
Adult Education Blog
Blog

Why are more higher education leaders interested in public-private partnerships?

Discover three trends in public-private partnerships and promising P3 case studies from colleges and universities.
Higher Education Strategy Blog
Blog

4 reasons your university should invest in a permanent process improvement team—and how to maximize its impact

Learn why dedicated process improvement teams are key to reducing inefficiencies and improving performance across campus.
Higher Education Strategy Blog
Blog

How is higher ed approaching DEI initiatives amid policy pressures?

Campus leaders shared how they're auditing their DEI initiatives in EAB interviews, a survey, and a listening session. Read the takeaways.
Higher Education Strategy Blog
Blog

Our new staffing model playbook for higher ed CMOs

How can CMOs adapt their staffing models to meet today’s staffing and market realities? Here are three practices higher ed CMOs should consider.
Adult Education Blog
Blog

Is email marketing to prospective students dead? Not so fast.

For marketers and enrollment leaders, this year’s Student Communication Preferences survey results reinforce the continued importance of email campaigns—at least those that are executed well.
Enrollment Blog
Blog

Why brand management is your best bet for fighting higher ed’s image problem

Colleges and universities looking to win over prospective students have never faced a tougher environment, with strident critiques of higher ed having become commonplace in the media.
Enrollment Blog
Blog

What 30+ rising higher education leaders learned in EAB’s fall 2024 fellowship

EAB's Rising Higher Education Leadership Fellowship fall 2024 cohort tackled institutional challenges ranging across topics such as student retention, mental health, talent, and space planning.
Higher Education Strategy Blog

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