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Blog

Crisis Averted: K-12 Enrollment Likely to Bounce Back

Enrollment in K-12 public schools dropped significantly in 2020 as a result of pandemic disruptions. Despite this news, EAB is confident that there will not be lasting, pandemic-related enrollment declines…
K-12 District Leadership Blog
Blog

Staying the course: Enrollment marketing strategy during the coronavirus crisis

Michael Koppenheffer, our VP of Marketing Programs, outlines six strategic principles to guide enrollment marketing work during the coronavirus crisis.
Blog

What enrollment leaders need to know about the upcoming FAFSA changes

With the FAFSA set for some substantial changes in the 2024-2025 academic year, t’s not too early to think about how this will impact your perspective students and subsequently, your…
Enrollment Blog
Blog

Why half of graduate enrollment leaders didn't meet their goals

We asked graduate enrollment leaders about their experiences with goal setting in the second survey of the series we’re conducting with NAGAP. Three themes emerged and shed light on why…
Enrollment Blog
Blog

Three ways strategic staffing can improve campus visits—and increase enrollments

The more staff full-time equivalents (FTEs) you devote to enrollment activities, the more new students you will enroll in your class come fall. Read three best practices when it comes…
Enrollment Blog
Blog

How Houston Baptist University tripled graduate student enrollment

Despite facing enrollment challenges ranging from incomplete applications to a hurricane, Houston Baptist University has significantly grown their graduate program enrollment over the past several years. We sat down with…
Adult Education Blog
Tool

University Research Partners

University Research Partners (URP) is the survey research division of EAB that provides our partners with research capabilities to support each stage of the recruitment and enrollment process.
Enroll360
Resource

How One School Expanded Markets, Grew in Size, and Successfully Shaped Their Class

Determined to establish itself regionally, this Public Research University partnered with EAB to grow enrollment throughout their state while strategically identifying, developing, and maturing select out-of-state markets.
Video

2 strategies to maximize the ROI on your graduate and adult program marketing

Hear about two best practices in expanding your prospect pool and delivering the marketing messages that will resonate most with students—and the stories of how two universities used these practices to achieve…
Adult Learner Recruitment