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Why Students Opt Not to Enroll

Students in a new survey cite concerns about academic preparation, mental health and affordability. Many say college isn’t worth it.
Inside Higher Ed
Blog

The demographic cliff is already here—and it’s about to get worse

With dire predictions for fall freshmen enrollments making headlines, colleges and universities are bracing for the financial shock to come. While many are hopeful that even a partial reopening of…
Enrollment Blog
Blog

The top professional skills to incorporate into your liberal arts programs

Our Professional and Adult Education researchers looked at the skills a program can confer to make graduates more attractive to employers.
Blog

5 recommendations to create urgency around FAFSA submissions

Here are five recommendations on how to create urgency around FAFSA application submissions.
Blog

How to effectively reach Gen Z in 2022

We surveyed more than 15,000 high school students on their communications preferences. Learn about our key findings and what they mean for your college or university.
Enrollment Blog
Blog

How to navigate an unexpected transition to admissions without test scores

Many colleges and universities have decided—out of necessity—to offer test-optional admissions for the first time for the fall of 2021. EAB has identified five guiding principles on how to transition…
Blog

3 challenges in building rural relationships (and how to overcome them)

Universities and colleges often encounter challenges when trying to make inroads in rural communities and connect with prospective students. We've outlined three problems—and solutions—for college and university enrollment teams wanting…
Blog

How 2 universities use predictive analytics to prioritize prospective student communications

Learn how two universities use predictive analytics to target high-cost recruitment resources to the students most likely to enroll.
Blog

What the looming demographic storm means for your state

Uncover the demographic, affordability, and funding trends in your state.
Blog

This classic data analysis can furnish fresh insights for high school visit strategy

Discover how admissions counselors can prioritize the high schools and feeder schools they visit with the RFM model.
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